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What is Pin Submit? Mobile Carrier Billing Offers

Pin submit is a type of CPA offer where the user subscribes to a mobile service by entering a PIN code sent to their phone via SMS. The subscription cost is charged directly to the user's mobile carrier bill — no credit card, no bank account, no payment form. Pin submit offers use carrier billing (also called direct carrier billing or DCB) as the payment method and are especially popular in international markets where credit card penetration is low.

Why Pin Submit Matters

Pin submit offers are significant in the affiliate industry for several reasons:

How Pin Submit Works

  1. The user sees the offer — Typically through a mobile ad, push notification, or SmartLink. The offer might be for mobile games, streaming content, wallpapers, horoscopes, or utility services.
  2. The user enters their phone number — Or in some flows, the carrier automatically detects the phone number from the mobile connection (called "click flow" or "1-click flow").
  3. A PIN is sent via SMS — The carrier sends a unique PIN code to the user's phone.
  4. The user enters the PIN — They type the PIN on the offer page to confirm their subscription.
  5. The subscription activates — The charge appears on the user's next carrier bill. Typical charges are $0.50-$5.00 per day or per week.
  6. The publisher earns the CPA payout — The CPA network fires a postback and credits the publisher's account.

Pin Submit Flow Types

Flow TypeSteps for UserConversion RateTypical Payout
1-click (MO flow)User clicks one button to subscribe (carrier detects number)Highest$0.20 – $1.00
2-clickUser clicks to initiate, then confirms on a second screenHigh$0.30 – $2.00
Pin submit (MT flow)User enters phone number, receives PIN via SMS, enters PINMedium$0.50 – $5.00
Credit card + PINUser enters payment info plus PIN verificationLow$5.00 – $20.00

The naming convention can be confusing: "pin submit" is sometimes used broadly to refer to all carrier billing offers, and sometimes specifically to the flow where users manually enter a PIN. Check offer details for the exact flow.

Popular Pin Submit Geos and Payouts

RegionExample CountriesTypical CPA RangeCarrier Billing Adoption
Southeast AsiaThailand, Indonesia, Malaysia, Philippines$0.30 – $2.00Very high
Middle East / North AfricaEgypt, Saudi Arabia, UAE, Morocco$0.50 – $3.00High
Latin AmericaBrazil, Mexico, Colombia, Argentina$0.30 – $2.50High
Sub-Saharan AfricaSouth Africa, Nigeria, Kenya$0.20 – $1.50Very high
Eastern EuropePoland, Romania, Hungary$0.50 – $3.00Moderate
Western EuropeSpain, Italy, France, UK$1.00 – $5.00Moderate (more regulated)

Traffic Sources for Pin Submit

Important Considerations

Carrier and Regulatory Compliance

Pin submit offers are heavily regulated in many countries. Carriers have strict rules about user consent, clear pricing disclosure, and cancellation processes. In the United States, the FTC's consumer protection guidelines require clear and conspicuous disclosure of all subscription terms and pricing before a user is charged. Violating these rules can result in offer shutdowns, publisher bans, and legal consequences. Always work with reputable networks and ensure your promotional methods comply with local regulations.

Carrier-Specific Targeting

Not all carriers support carrier billing, and offers are often specific to certain carriers. A pin submit offer might work on Vodafone and Orange in Egypt but not on Etisalat. SmartLinks handle this routing automatically, but if you're running direct offers, verify carrier compatibility.

WiFi vs. Cellular

Some pin submit flows (especially 1-click) require the user to be on a cellular connection so the carrier can identify them automatically. Users on WiFi may need to enter their phone number manually or may not be able to convert at all. This affects targeting strategy — exclude WiFi-only users when possible.

Example: Pin Submit Campaign

Scenario: You run push notification ads targeting mobile users in Thailand for a mobile gaming subscription pin submit offer.

MetricValue
Daily push notification budget$50
CPC for push traffic$0.02
Daily clicks2,500
Pin submit conversion rate8%
Daily conversions200
CPA payout per conversion$0.60
Daily revenue$120
Daily profit$70 (140% ROI)

Related Terms

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